![]() Chatbots that posses actual linguistic and language learning capabilities are still scarce. An example of decision-tree logic is, IF a visitor types “Listings” into the chat, THEN the bot will send a message containing your active listings. NINJA-NOTE: Most Chatbot companies are still using decision-tree logic and not actual artificial intelligence. A lot of the AI Chatbots I investigated while writing this article were apparently learning from convos, and applying their learning to future chats! Most Chatbots claim to be built with Artificial Intelligence (AI) technology, so that they can intelligently and accurately respond to your website visitor’s inquiries.ĪI technology is in a way an evolving and growing organism. In most cases you can directly step in and take over a chat as it’s happening, or you can wait until the Chatbot has captured a lead’s information and follow up with them sometime shortly afterwards. The objective of the Chatbot is basically to pre-qualify website visitors & convert them into leads. Usually a Chatbot will appear as a little badge on the bottom right or left corner of your site, popping open to initiate automated convo (or popping open when clicked on.) In terms of real estate marketing, a Chatbot is a Live Chat plugin that lives on your website and engages your website visitors with questions and relevant dialogue. ![]() In simplest terms, it’s a robot that chats! Let’s start from the top… What is a Chatbot? While it’s too early yet to FULLY answer that question, we believe Chatbots can be very useful when it comes to modern lead gen - IF used correctly! ![]() While the real estate industry is abuzz, we Ninjas are left wondering “Are Chatbots our helpful friend? Our robotic foe? Or the latest marketing fad?“ CHATBOT… put your hand up if you’ve heard this term lately.Ĭhatbots are all-the-rage in REALTOR® marketing so far in the first half of 2018. ![]()
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